Project Information

Client:

Cadence Business Development

Services Used:

Brand Refresh, Website, Monthly Marketing Management

Timeline:

Ongoing
(Started 2025)

Industry:

Consulting

Challenge

Cadence needed to elevate their positioning in business development consulting, converting their expertise into marketing assets and online presence that matched their consulting caliber.

Approach

To address these challenges, we developed a comprehensive marketing strategy:

Brand Refresh & Messaging

Crafted a messaging framework that emphasized Cadence’s strengths: authority, measurable results, and a true partnership approach.

Website Development

Designed a clean, modern, and conversion-focused website with clear service descriptions, intuitive navigation, and strong calls-to-action.

Content Development

Produced thought-leadership content including blogs, lead magnets, and case studies to position Cadence as an expert resource in business development.

Monthly Marketing Management

Provided ongoing support across social media, engagement initiatives, and collaboration workflows to ensure consistent visibility and brand growth.

Branding in Motion: Cadence

This showcase captures how PowerMarketingSF shaped Cadence’s identity into a unified, modern brand experience across every touchpoint.

Homepage Before

Homepage After

Results

The engagement created a structured marketing environment that allowed for consistency across all initiatives, while elevating the brand to more accurately reflect Cadence’s consulting expertise. As a result, awareness among referral partners and clients increased, and the firm was able to present itself with greater professionalism and credibility in the business development space.

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